Protagonismo feminino: histórias de empreendedorismo em Picos/PI

Abstract

The present study aims to analyze female leadership in entrepreneurship in Picos, Piauí (Brazil), exploring the stories of women who drive local socioeconomic transformations. The research combines a bibliographic review with fieldwork. Despite the growth in the number of women entrepreneurs in Brazil, many still face challenges such as limited access to credit, the burden of family responsibilities, and gender-based discrimination. In Picos, women are increasingly assuming leadership roles and promoting innovation, income generation, and social inclusion. This study seeks to understand the challenges and strategies of these entrepreneurs, highlighting their impact on the community. The relevance of this research lies in the scarcity of studies focused on local contexts in the northeastern interior of Brazil and the urgent need for public policies that foster gender equity in entrepreneurship. The results indicated that female leadership in entrepreneurship has become a transformative force, especially in local contexts like the municipality of Picos/PI. The stories of women entrepreneurs reveal paths marked by courage, resilience, innovation, and reinvention—often in the face of economic, social, and personal challenges. The conclusions show that female entrepreneurship goes far beyond income generation: it is an expression of autonomy, identity, and social impact.