Conectando a comunidade rural: jornal Fala Povo no YouTube como experiência de comunicação comunitária no povoado Bela Vista em Teresina - PI

Abstract

This paper presents and explains the process of developing the digital community journalism project “Fala Povo – Bela Vista”, an initiative carried out with the Bela Vista community, located in the rural area of Teresina, Piauí, Brazil. The project was born from the need to strengthen local communication, give visibility to the community's issues, and encourage the residents' protagonism as active agents in producing information about their own reality. Through the creation of a YouTube channel, residents were invited to take on the role of communicators, recording, narrating, and sharing content about culture, daily life, infrastructure, security, and social projects within the community. This research dives into the collective experience of building a digital community journalism project that combines popular knowledge with technological tools, valuing oral tradition, local lifestyles, and the unique languages of the territory. The proposal reflects on the challenges of producing communication in rural areas — such as the initial resistance of the community, technological barriers, and the fight against misinformation — while highlighting the power of popular communication as a tool for citizenship, mobilization, and social empowerment.