Memória, identidade e cultura: o patrimônio histórico edificado do entorno da Praça da Bandeira em Teresina/PI como forma de agregar valor ao turismo local

Abstract

The current work provides an analysis of touristic use viability of the built heritage, situated in the surroundings of Bandeira Square in Teresina, PI. To reach that result, the following question guided the research: how this heritage can contribute to strengthen the local tourism? The main objective was to analyse the contribution that the architectonical heritage set of the surroundings of Praça da Bandeira Square can offer for strengthen the local tourism. Aiming to identify weakness and opportunities observed in the area as well as the possibilities of the cultural use of this heritage as way to promote the occupation and revitalization of the region which it is situated, this paper discussed on the means as this heritage relates and is perceived by tourists and the local community, how this space is appropriate by the touristic activity currently and which suggestions can be done in order to encourage and improve this activity. As methodological procedure this study was based on bibliographic research, secondary data survey and interviews. In conclusion, the results indicated that adopting politics that promote the cultural use of this heritage, approaching it to the local community and visitors and revitalization can be an efficient way to make touristic activity more viable and useful for social and economic local development.