Motivação e desempenho na gestão bancária: fatores que influenciam a escolha e permanência de profissionais no setor

Abstract

Financial institutions are essential to the national financial system, acting as intermediaries in credit operations, investments, and risk management. Given the competitiveness and performance demands in the banking sector, employee performance is crucial, making investment in motivation and well-being vital for achieving results and ensuring a quality work environment. In this context, the present research was guided by the following question: What motivational factors influence effective banking management? Based on this question, the general objective was defined as investigating the main factors that drive employee motivation in the banking sector, analyzing how these elements relate to goal achievement, professional performance, and personal fulfillment. Methodologically, a quantitative study was conducted through a questionnaire applied in a bank branch located in Timon-MA. The results showed that bank employees are motivated by stability, financial benefits, work environment, professional recognition, and opportunities for growth. Thus, the importance of organizational policies that value employees and promote more engaged and productive work environments is highlighted, adopting practices that foster commitment and align individual goals with organizational objectives.