A tutela do consumidor brasileiro no comércio eletrônico internacional

Abstract

This paper will analyze the individual protection of the Brazilian consumer in virtual consumer relations involving a supplier based in a foreign country. The popularization of the internet and new information technologies at the end of the twentieth century contributed to the emergence of the concept of virtual environment or cyberspace, a new space of communication and social interaction that allows the performance of various human activities. These activities include e-commerce, an evolution of traditional commerce that incorporates the technology of the network to the activity of offering, hiring and distributing products or providing services. However, experience with the practice of e-commerce has revealed many problems related to consumer protection, especially those related to abusive practices and fraud carried out by the Internet, and to the conflict of laws in contracting involving consumers and suppliers based in different countries.